Users are Lazy

This may come as a surprise to you, but users are stupid! I'll post 2 examples, both from sites under my auspices.

a) Jiffy Counter dot Com: http://www.jiffycounter.com -
A simple addition of a button to copy the code presented to the clipboard enhanced conversions substantially. Apparently most users are too lazy to cut and paste.

b) Lawyer Seek: http://www.lawyerseek.com -
A simple addition of directions to "click here" let users know more clearly that they should click. Strictly speaking, this may not be a user issue, it's just a conversion principle. But I find it kind of scary that users listen to commands so well. Maybe I should think of better things to ask them to do

That's all …